APPLYING 70-20-10 MODEL FOR HOTEL SUCCESS

702010

Hotels operating in today's hyper-competitive hospitality market are constantly pressurized by the growing presence of OTAs and increasing indirect bookings. 

Driving direct bookings continue to remain as one of the top priorities of every Revenue Manager, no matter the hotel segment. Direct bookings are not only cost-effective but also gives the hotel a chance to establish brand and customer experience, and even upsell.

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